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Read the latest from WebSavvy HQ
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All
- All
- AI
- Analytics
- Campaign Optimisation
- Conversion Rate Optimisation
- Google Ads
- Holiday Season
- Meta
- News
- Paid Ads Strategy
- PMax
- Productivity
- Social Ads
- Youtube
Google Ads
Is your paid media budget only focused on tomorrow?
Most people/businesses are making their budgets with a single minded objective and it’s hurting their future potential. Frankly it is short sighted, but the good ...
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Google Ads
How to really maximise Profit with Google Ads
Profit, to help grow your business and invest in your team. That’s the simple reason you run Google Ads – you don’t want more traffic ...
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News
2023: Peering into the Future and the Year Ahead
If this year you asked Santa for a summary of the 2023 economic predictions and what it might mean for your business (instead of socks? ...
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Analytics
The danger of average:
The danger of average:
Is lazy reporting causing you to spend too much on your digital marketing?
Misleading reports are costing you & your business money. Those reports might be misleading on purpose (sad, but it happens), or more likely it’s just ...
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News
It’s The Way Too Early 2022 Black Friday wrap-up…
Well, it’s been a few minutes since Black Friday and Cyber Monday and it’s a bit like stumbling home with your shoes in your hands ...
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Paid Ads Strategy
How much should your business spend on digital advertising next month?
Nothing is more demoralising for a team than to constantly be chasing impossible targets. And on the odd occasion the target is met? The next ...
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News
Why This Black Friday Is Going To Be Different – And What You Can Do To Get Ready
Ah, the Retail Holiday Season is almost here. Again. Deep breaths everyone. The first appearance of a Christmas song on the Spotify playlist can bring ...
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News
A Spotlight on the Alannah & Madeline Foundation
The Alannah & Madeline Foundation has been working for over 25 years to champion the right for children and young people to live happy, safe ...
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Analytics
3 ways to think about return on ad spend when growing a business with digital ads.
The archery board is a visual metaphor Mike has used for well over a decade to explain to business owners the relationship between spend, revenue, ...
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