8 Steps to Improve YouTube Campaigns

8 Steps to Improve YouTube Campaigns

Get More Out of Your YouTube Campaigns with These Optimizations So you’ve decided to run some new video ads. Here are 8 ideas that can help you get the best out of your video ad campaigns:1. Isolate In-Stream & In-Display If you’re familiar with...
Google Forces A Call Extension Change

Google Forces A Call Extension Change

Google Removed the Useful ‘Click to Call’ Option   For businesses where calls were a major source of leads, Google AdWords offered a Call Extension option for all search campaigns.  Here you’d see a phone number instead of the traditional headline...
Your First AdWords Script

Your First AdWords Script

AdWords Scripts can simplify your daily work. Add the word “scripts” into a conversation with someone who isn’t aware of code and they’re going to think you’re casting them in a play and look at you strangely. Mention “scripts” to people who are aware of...
The 3 GDN Image Sizes You Need to Know

The 3 GDN Image Sizes You Need to Know

  In May at the AdWords Performance Summit, Google announced that image scaling is going to be applied to the Google Display Network. Right now there are some 50 plus image ad sizes, while that number helps keep a few graphic designers employed, it’s a major headache...
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