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web analytics

Google Analytics MindMap

January 11, 2009

A memory jogger. If you’re still undecided as to whether you need an Analytics package or not… think again, you do! Google Analytics is simple to set up, it’s free & will give you amazing insight into your website & how your visitors use it. This mindmap will help you remember all the parts of [...]

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If you’ve been using Google AdWwords for more than a few days, you probably understand that changing the maximum bid price that you’re prepared to pay will change the position your Ad will show in.
All things being equal (which they never are, but let’s assume that for now) if you bid more, your Ad will [...]

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I’ve spent the weekend reviewing dozens of AdWords accounts of eBay powersellers and creating short, powerful videos for each of them jam packed with practical advice & to-dos.
Why did I spend my weekend doing this? Well, on Saturday news of my current (experimental!) Squidoo Offer got posted on 2 forums at eBay & things went [...]

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Today’s video is a quick tour of the main screen you’ll see when you log into your GA account.
I’ve gone into quite a bit of detail on the date range selector & the different ways that you can change & choose dates.
Fast Loading Video: Quick Tour of Google Analytics
Full Size Video: Quick Tour of Google [...]

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Google Analytics Settings

March 21, 2007

Today’s video is a quick look (4 mins) at the Settings screen of Google Analytics.
We’ll walk though the three main areas:
The Website Profiles – why you might want more than one
The Access Manager – how to add a user
The Filter Manager – just pointing it out for now, more on this in later videos
Fast loading [...]

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You have Key Performance Indicators (KPIs) for the rest of your business, but what about your website?
By spending as little as 5 minutes a week, you can track some key areas of your site that will give you clues & insight into the minds of your visitors. That means you can get better and better [...]

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Setting up a Google Account

February 4, 2007

Do you have a Google Account?

If you’re going to use Google AdWords or Analytics, you’ll need a Google Account.
This does not mean that you have to get yet another email address or pay Google any money, just go to
https://www.google.com/accounts/NewAccount
Enter your current email address, pick a password (Google even tells you how good the password is), [...]

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If you want to use Google AdWords or Analytics, you’re going to need a Google Account. Now this doesn’t mean that you have to sign up for yet another email address, nor do you have to pay any money. You just need to register your current email address with Google & choose a password to [...]

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