Is Your Website Legal?
If you’re honest the answer is probably no! But, you’re thinking does it matter? Does it really need to be? And the answer is that like anything – it won’t matter a whole lot until things start to go wrong. If your site doesn’t comply with the latest privacy regulations, or the coming testimonial laws, you could be in for a world of hurt. But don’t take my word...
Read MoreHow to Use Re-Marketing with Google AdWords
Remarketing has existed in the online advertising world for a while now. However the feature is fairly new to Google AdWords & still causes a fair bit of confusion among AdWords users. In its simplest form, it’s a way to show ads to people browsing the web – but only to those people who have already visited a particular page on your website. The benefits are improved ROI &...
Read MoreInterview with James Schramko
You’ve probably already heard of James Schramko… the guy’s a legend online & is quickly building an eight-figure business. He’s also holding the event of the year: Fast Web Formula 2 in September (hurry there are still a few tickets left). This is NOT a pitch fest. Just hours & hours of useful, practical, detailed how-to information from the likes of Ed Dale, John...
Read MoreHow to get a new website for $1000 or less
It pisses me off (really) how many small businesses are being ripped off by website design companies. Companies that are more than willing to take $5-10k for a 6 page site that won’t ever be found online – and when occasionally someone stumbles across it, it won’t DO anything. Websites that are at best pretty, and at worse damaging those businesses. So here for you today is my...
Read MoreGoogle AdWords Target CPA & Max CPA
Google AdWords has introduced a new way to manage your accounts if you’re using Conversion Optimizer (if you’re not using CO already, you should at least test it on one campaign). You can now choose a Target CPA instead of a Max CPA. So what does this mean and, more importantly, how does this affect you? Max CPA Is how Conversion Optimizer has traditionally worked. You set an amount...
Read More3 Major AdWords Changes
Just a quick update on some of the funky new changes Google is bringing to the AdWords table! Remarketing is coming to Google! http://adwordsagency.blogspot.com/2010/03/now-available-reach-right-a… Think of Remarketing as ‘stalker banner ads’ – Ads that follow you around the web. Once someone has visited your site & didn’t buy, you can now elect to show them...
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