Create a Minisite for Your Business
Fabian wrote this week to ask me for some ideas/guidelines for creating minisites – I thought I’d share my answer to her with you: Typically the reason for the minisite is to create a segment of the main business website. This might be to laser-target a particular niche, or it might be to create a special offer that you wish to keep separate from the main site (eg discounts, added...
Read MoreA reminder about Display URL changes
As we mentioned a few weeks ago, Google is implementing a slight change to it’s URL policy for AdWords. As of Feb 24 you’ll no longer be able to have display URLs from more than one top level domain (the bit before the .com or .com.au) Here’s the example from the Inside AdWords Crew: For example, an ad group containing the following group of display URLs would comply with this...
Read MoreUpcoming Google Policy Change – Display URL
The always excellent Brad Geddes has just blogged about an email he’s received from Google (he gets advanced notice of some changes as he’s a seminar leader for them) Policy Change: Only one display URL per ad group permitted Starting February 24, each ad group in an AdWords account will only be allowed to contain ads that have the same display URL. It won’t be possible to create...
Read MoreAnother reason NOT to use GoDaddy
Regulare readers will know that I’m not the first to jump up & down to recommend GoDaddy – quite the opposite. Just in case you were still considering using them, here’s Ian’s tale of woe & woeful mismanagement Take a peak around his site while you’re there – some excellent...
Read MoreMoving Domains From GoDaddy – CheatSheet
First the bad news. If you need to move multiple domains, GoDaddy are not going to make it easy for you. Yep, you have to move one at a time. Also, you should know right at the start (because GoDaddy don’t tell you) if you have changed anything about the domain in the last 60 days – you can’t move it. That fact alone is enough for me to really dislike GoDaddy! So if...
Read MoreTransferring Domains Away FROM GoDaddy – or trying to…
 If you’ve been online for more than a year or two, you’ve probably registered a .com domain with GoDaddy. And why not! As long as you don’t get sucked in to the gazillion options on the way to the checkout it’s hard to find a cheaper registrar or indeed one as quick and easy to setup. However, if you’ve been around online awhile, you’ve probably also heard...
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